Customer Engagement Marketing

NEVER underestimate the importance of customer loyalty.

Lots of people talk about customer loyalty.  Cox Marketing Solutions is passionate about it.  We go beyond the talk and enact real results that leverage profits by encouraging customers to spend more, visit more, and become your ambassadors.  The greatest ad campaign in the world only works if you know how to turn customer visits into customer loyalty.  We do.  We speak Customer.

Depending on which study you believe, and what industry you’re in, acquiring a new customer is anywhere from 5 to 25 times more expensive than retaining an existing one (Harvard Business Review). It’s logical. As customers, we visit businesses we’re loyal to much more often than those we don’t know.  If you aren’t doing everything you can to increase the loyalty of your customers, you aren’t realizing your full potential.

After more than 25 years of experience creating profitable and long lasting customer relationships– Cox Marketing Solutions knows how to deliver results. From the smallest to the largest, the steps are the same and the goal doesn’t change–improve customer loyalty by improving every interaction with the customer.

Loyalty Audit

The Loyalty Audit sounds serious because it is. Cox Marketing Solutions talks to your customers and studies their behavior to determine how loyal they are and then we translate the results into areas for improvement and opportunity.

Engagement Strategies

There are lots of ways to speak Customer and increase customer loyalty. Cox Marketing Solutions delivers the plan that works for your customers. One that will resonate with them and result in accelerated profitability for you. We’re experts in finding ways to deliver the right message, at the right time, in the right place, to the right customer.

Customer Service Enhancement Training

Don’t let your customer loyalty get tripped up with bad customer service. The simple things matter because customer service is the face-to-face, one-on-one relationship your customer remembers long after they saw the ad or read the newsletter. Cox Marketing Solutions delivers realistic plans to improve your customer service levels. Then we provide the training to make them work.

Customer Engagement Modes of Communication:

–     Direct mail

–     Database development and segmentation

–     Digital marketing

–     E-Marketing

–     Loyalty program development or enhancements

–     Promotions

Ready to talk to us?