Your website is beautiful, your social media accounts are active, and your blogging efforts are commendable. But does the content across these mediums address the pain points your visitors are experiencing? A content gap analysis finds the disparity between the...
Customer loyalty is essential to long term sustainable growth. We don’t think anyone would disagree with this statement. What is customer loyalty and how do you build it? We believe customer loyalty is built on personal, not personalized, relationships with your...
Recently I hired a small local contractor for a little job that needed to be done quickly. I found a new contractor through an online referral source and was pleasantly surprised at how quickly they re-arranged their schedule to help me. They did a wonderful job and...